Customer service is the backbone of the hospitality industry. A single interaction can turn a casual visitor into a loyal advocate or a disgruntled customer into a negative review. In today’s competitive landscape, delivering exceptional customer service is no longer a luxury but a necessity.
Hospitality should be based on exceeding customer expectations. The better the operator does to impress its customers, the better its reputation and customer retention.
Offering comprehensive training to all staff can effectively improve customer service in hospitality. Invest in thorough training programs that cover everything from fundamental guest interactions to problem-solving techniques. Empowerment of staff will also benefit your business. Grant your staff the authority to make decisions and resolve issues without seeking constant approval. We firmly believe in recognition and rewards. Celebrate and appreciate employees who consistently deliver outstanding service. Also, give the team the tools to succeed in the latest technology and products to make their jobs run more smoothly.
Unfortunately, it’s not always possible to get customer service right, no matter how hard you try or how good staff training is. UK businesses lose £12 billion annually due to poor customer service. This may sound astronomical, but there are ways to improve how customers see your business.
How CardsSafe Can Hemp Improve Customer Service
Alongside excellent staff training, investing in the latest technology will help improve your reputation. Leveraging technology such as customer relationship management (CRM) will help manage guest information and interactions more efficiently. CardsSafe Ltd.’s technology has been a part of customer service for numerous restaurants, hotels, bars and golf courses for over twenty years. The system protects businesses by deterring dine and dash and securely protects customers’ bank and ID cards while they run a tab. The bar tab-keeping units signify to the customer that the venue cares about their card security.
If a customer wishes to run a tab and their bank card is slotted in the wallet or stuffed into a till, things don’t look good for the business. The impression of the brand is diminished, resulting in less loyalty and, ultimately, a reluctance for that customer to return. One of CardsSafe’s longest-standing customers, the leading global hospitality brand Hilton Hotels, has used their system since 2005. They say, “All our customers are pleased that we look after their cards more securely with CardsSafe.” CardsSafe’s tab systems are in multiple hotels nationwide.
So, the choice is yours. To exceed customer expectations, ensure your technology benefits your business and reap the benefits of reputation and loyalty.